Insights from 550+ executives

The AI reality check every product team needs

The leading study on AI in product development reveals rising ROI pressure, a growing strategy–delivery gap, and governance slowing progress. Get the report for insights on:

Key drivers of AI ROI
The underestimated AI maturity gap
AI’s impact on the strategy–delivery divide
How governance slows adoption

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90%

of product leaders feel the pressure to prove ROI on AI initiatives is increasing.

84%

of product leaders report that their organization has adopted AI in the product development process.

76%

of product leaders say unexpected governance issues have slowed their AI deployment.

Benchmark your AI product maturity

See how your organization compares to industry leaders and get actionable insights from the AI in product development report.

Pressure to prove ROI is increasing and that’s a good thing

Boards and investors aren’t asking how many releases you did this quarter, they’re asking what it delivered.

Sharon Lynch

Chief Executive Officer

Many leaders overestimate their AI maturity

Vibe coding is like one big party. You move fast, everyone’s buzzing, and something flashy gets built overnight. But when the lights come on, there are half-empty cups, a broken chandelier, and the cleanup sucks.

Kevin McClelland

Chief Growth Officer

Leaner doesn’t mean fewer people

Expertise is what makes AI valuable. Without professionals who understand how to build, govern, and apply AI effectively, outcomes quickly become unreliable, insecure, and full of unintended consequences.

Jon Allegre

Chief Customer Officer